Thursday, March 27, 2014

How to plan for a week on Twitter

Twitter has a great series all about Twitter for Business on their website. Here is the beginning how to plan your week of marketing for your business or service using Twitter from their "Make it a habit" section.

People wonder how often they should tweet. The answer: test and learn to see what feels right for you and your business. Here are some examples of how you might engage your customers over the course of a week: 
Monday: Special promotions
  1. Launch special Twitter-only promotions to your followers. Tweet an offer code that unlocks a promotion or tweet a secret word that customers can mention to get a discount when they visit your business.
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Tuesday: Behind-the-scenes
  1. Tweet behind-the-scenes videos or photos that your followers can’t get any other way. 

    Wednesday: Helpful tips
    1. Create a regular series of Tweets that are informative or surprising. If you’re a chef, tweet recipes or kitchen tips. If you have a fashion boutique, tweet ways to match current trends with vintage items. 

      Thursday: Media spotlights
      1. Highlight positive press stories and news about your company, industry or community that your followers will find interesting. Be sure to mention the @username of the reporter or media outlet when you tweet the story. This provides clear attribution and recognizes the source. 

        Friday: Focus on your people
        1. Highlight the people who help run your company by tweeting photos of them hard at work and having fun.


        Read more at Twitter for Business 101 and learn how to maximize your use of Twitter

        1 comment:

        1. I am new to twitter and want to launch a week long promotional campaign for women hooded leather jacket! How can I create the campaign that is professional and budget friendly as well

          ReplyDelete