Tweeting should not have to be a duty, whether you are tweeting for your business or for personal reasons. Tweets should be about social interaction. The goal for your tweets are to make them fun, interesting and useful for your audience.
Twitter is a very broad online community. It allows you to connect to people all over the world. Twitter gives you the opportunity to meet potential clients. When you first start out on Twitter make sure you follow users who you believe will help benefit your account. Find an audience that you want to target. Make them aware that you are first starting out on Twitter and you want to be apart of the social interaction they are offering. You must interact throughout Twitter so people know that you are interested in them. It is also beneficial to set goals and to know where your tweets are headed so you can manage the progress of your account.
The art of tweeting only takes practice. You should be aware that to have a useful tweet, all 140 characters that are available do not have to be used. It is best to make sure that there is room for other users to add a RT (retweet), username or comment back to your tweet to create conversation. Your tweet should create a buzz for social interaction between you and your audience. When creating a tweet it is also best to use a hashtag where people can search the same hashtag. This allows them to become apart of a new, interested online community based off of the hashtag you created in your tweet. Make sure you listen and respond to the desires of your followers. Engage them in conversation. Constantly praise the retweets and follows that are given to you. Nevertheless, make sure you engage your audience on a daily basis. Even though it is not, the social interaction that tweeting offers allows you and your audience to have a one on one relationship. By creating useful tweets, you are creating your own online community that is interested in what you have to tweet.
Something to remember is that, tweets are live. They flow through newsfeeds at a very fast pace and can be turned on or off. Nowadays, people are always on the go and want information faster than it can be delivered. Usually, people on Twitter only scan their feeds, so it should be quick and informative. Although it should be interesting enough so that they will finish reading. Capture the little moments, share oddities and interpret experiences so that your audience can see that you are a real person tweeting live.
Users on Twitter are attracted to original text. They enjoy viewing content that they have not seen before. Having produced successful content also makes your Twitter account feel worthy because you are getting your messages out into the online community. However, if there are times where original content does not seem appropriate, you can always retweet other tweets to keep your feed flowing.
Tweeting is supposed to be fun and informative. In your tweets, provide people with knowledge about things you are interested in. Potentially, you could learn something new about yourself or your business. You can make a success for yourself or your company by allowing the user who could be a customer to feel pleased and satisfied with the knowledge you have quickly shared. People will reward you. They will keep coming back to your site and mention your success, which allows all of their followers to see your beneficial tweets as well. It allows for numerous numbers of people to notice you and potentially take interest in you or your business all at once. You want people to see that you are excited about what you are tweeting so that they will become excited too. It is also fun when you have something new and exciting to share and your targeted audience takes pride in what you have accomplished. Sharing experiences, creating conversation and making connections is what makes tweeting a fun, useful experience.
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